Senior Director, Consulting
Joining the TMG Consulting team after successful tenures with industry thought-leaders such as Turner Sports and Octagon, Jeff brings a wealth of institutional knowledge and subject matter expertise at the intersection of brand sponsorship, media and technology within the sports sector.
While with Turner, Jeff led brand partnership development and activation across the digital media platforms of NCAA March Madness, PGA Championship and the Ryder Cup, among others. Jeff also brings critical experience helping brands navigate challenges related to intellectual property and licensing, having commercialized digital assets on behalf of the NCAA, U.S. Soccer Federation and other sports rights holders while at Veritone. Jeff began his career in a sponsorship consulting role with Octagon, where he delivered activation programs for clients such as Allstate, Dick’s Sporting Goods, BMW, Lexus, Sprint and The Home Depot.
A proud inaugural graduate of Syracuse University’s Sport Management program, Jeff currently serves on their Emerging Leaders Council and advises the university as they refine their curriculum to meet the ever-evolving demands of the sports landscape.